Martijn is a CM Architect at ASML. He has a passion for CM and he creates awareness with businesses about the need for CM and has designed and deployed business processes based on CM2 best practices and implemented PLM to support these processes. Next to his work at ASML, Martijn is chair of the IPE/CM2 Global Congress and chair of the Industry 4.0 committee of the IPE/CM2 Global Congress. Martijn is always looking for improvements and discovers trends and takes initiative in introducing new capabilities and innovations like Industry 4.0 in order to help organizations increase quality, reduce time to market and reduce cost. He has over 13 years of experience in both the CM and PLM domain. Martijn has a Master’s in Industrial Engineering and Management Science and holds a CM2-P & CM2-S certification.