Peter Schroer has over 35 years of experience working with PLM strategy and technology, starting as an end-user in manufacturing through to the formation of Aras Corporation, invention of the model-based PLM architecture, and leadership of the fastest-growing PLM community worldwide. As CEO of Aras, Peter champions a new approach to the business of engineering and drives the PLM technology and business model disruption required to make it happen. His experience spans more than a decade in product development and manufacturing with Data General, Thermo-Electron and IBM, and over 20 years in PLM with Workgroup, Eigner+Partner, and Aras. He also earned a BSEE, MENG EE, and an MBA from Cornell University.